#Introduction
Eravue ("Company," "we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website eravue.com, use our digital services, or subscribe to our software-as-a-service (SaaS) products.
Please read this Privacy Policy carefully. By accessing or using our services, you acknowledge that you have read, understood, and agree to be bound by this Privacy Policy. If you do not agree with our policies, please do not use our services.
This policy applies to all information collected through our website, digital services, SaaS products, and any related services, sales, marketing, or events (collectively, the "Services").
#Information We Collect
Information You Provide
We collect information you voluntarily provide when using our services:
- Account Information: Name, email address, phone number, company name, and password when you create an account
- Contact Information: Name, email, phone number, and message content when you contact us through forms or email
- Payment Information: Billing address and payment details (processed securely through Razorpay)
- Project Information: Business requirements, project briefs, and related materials for digital service clients
- User Content: Data you upload or create within our SaaS products
Information for Digital Services Clients
When you engage us for custom digital services, we may collect:
- Business contact and billing information
- Project requirements, specifications, and feedback
- Access credentials to your existing systems (when required for project work)
- Communications and correspondence related to your project
Information for SaaS Product Users
When you use our SaaS products, we collect:
- Account registration and profile information
- Subscription and billing information
- Data you input, upload, or create within the application
- Usage data and interaction with features
- Support requests and feedback
Automatically Collected Information
When you access our services, we automatically collect certain information:
- Device Information: Device type, operating system, browser type and version, screen resolution
- Log Data: IP address, access times, pages viewed, referring URL, actions taken
- Location Data: Approximate location based on IP address
- Analytics Data: User behavior, feature usage, and performance metrics
#How We Use Your Information
We use the information we collect for the following purposes:
- Service Delivery: To provide, maintain, and improve our digital services and SaaS products
- Communication: To respond to inquiries, provide support, and send service-related notifications
- Billing: To process payments, send invoices, and manage subscriptions
- Personalization: To customize your experience and provide relevant content and recommendations
- Analytics: To analyze usage patterns, improve our services, and develop new features
- Marketing: To send promotional communications, with your consent where required
- Security: To detect, prevent, and address technical issues, fraud, and security threats
- Legal Compliance: To comply with legal obligations and enforce our terms
#Legal Basis for Processing (GDPR)
If you are located in the European Economic Area (EEA), United Kingdom, or Switzerland, we process your personal data based on the following legal grounds:
- Contract Performance: Processing necessary to provide our services as agreed in our Terms of Service or project contracts
- Legitimate Interests: Processing necessary for our legitimate business interests, such as improving services, marketing, and fraud prevention, where not overridden by your rights
- Consent: Where you have given explicit consent for specific processing activities, such as marketing communications
- Legal Obligation: Processing required to comply with applicable laws and regulations
#Data Sharing & Third Parties
We may share your information with third parties in the following circumstances:
Service Providers
- Payment Processing: Razorpay processes payment transactions on our behalf. Your payment information is handled according to their privacy policy and PCI DSS compliance standards.
- Cloud Infrastructure: We use cloud service providers to host our services and store data securely
- Analytics: We use analytics services to understand how our services are used and improve user experience
- Communication Tools: Email service providers for transactional and marketing communications
Other Disclosures
We may also share your information:
- With your consent or at your direction
- To comply with legal obligations, court orders, or legal processes
- To protect our rights, privacy, safety, or property
- In connection with a merger, acquisition, or sale of assets (with notice to affected users)
We do not sell your personal information to third parties.
#International Data Transfers
Your information may be transferred to and processed in countries other than your country of residence. These countries may have data protection laws different from those in your country.
When we transfer personal data from the EEA, UK, or Switzerland to other countries, we ensure appropriate safeguards are in place:
- Standard Contractual Clauses approved by the European Commission
- Transfers to countries with adequacy decisions
- Other legally recognized transfer mechanisms
Our primary data processing occurs in India. By using our services, you consent to the transfer and processing of your data in India and other jurisdictions where our service providers operate.
#Data Retention
We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law:
- Account Data: Retained while your account is active and for a reasonable period thereafter for legal and business purposes
- Project Data: Digital service project data is retained per contractual agreements, typically 3-7 years
- SaaS User Data: Retained while your subscription is active; deleted within 90 days of account termination upon request
- Transaction Records: Retained for 7 years to comply with tax and accounting requirements
- Analytics Data: Typically retained for 26 months in aggregated form
#Your Rights
GDPR Rights (EU/EEA Residents)
If you are in the European Economic Area, you have the following rights:
- Right of Access: Request a copy of the personal data we hold about you
- Right to Rectification: Request correction of inaccurate or incomplete data
- Right to Erasure: Request deletion of your personal data in certain circumstances
- Right to Restriction: Request restriction of processing in certain circumstances
- Right to Data Portability: Receive your data in a structured, machine-readable format
- Right to Object: Object to processing based on legitimate interests or for direct marketing
- Right to Withdraw Consent: Withdraw consent at any time where processing is based on consent
CCPA Rights (California Residents)
If you are a California resident, you have the following rights under the California Consumer Privacy Act (CCPA):
- Right to Know: Request information about the categories and specific pieces of personal information we collect, use, and disclose
- Right to Delete: Request deletion of your personal information, subject to certain exceptions
- Right to Opt-Out: We do not sell personal information, so this right does not apply
- Right to Non-Discrimination: We will not discriminate against you for exercising your privacy rights
Indian Data Protection Rights
Under the Information Technology Act, 2000 and associated rules, you have the right to:
- Access your personal information held by us
- Request correction of inaccurate information
- Withdraw consent for data processing
- File complaints with the appropriate authorities
To exercise any of these rights, please contact us at info@eravue.com. We will respond to your request within 30 days.
#Data Security
We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction:
- Encryption of data in transit (TLS/SSL) and at rest
- Secure authentication mechanisms and access controls
- Regular security assessments and vulnerability testing
- Employee training on data protection and security
- Incident response procedures for data breaches
While we strive to protect your personal information, no method of transmission over the Internet or electronic storage is 100% secure. We cannot guarantee absolute security but are committed to implementing reasonable security measures.
#Children's Privacy
Our services are not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately.
If we become aware that we have collected personal information from a child without parental consent, we will take steps to delete that information promptly.
#Changes to This Privacy Policy
We may update this Privacy Policy from time to time. We will notify you of any changes by:
- Posting the new Privacy Policy on this page with an updated "Last Updated" date
- Sending an email notification to registered users for material changes
- Displaying a prominent notice on our website
We encourage you to review this Privacy Policy periodically for any changes. Your continued use of our services after the posting of changes constitutes your acceptance of such changes.
#Contact Information
If you have any questions about this Privacy Policy or wish to exercise your data protection rights, please contact us:
Contact Information
For GDPR-related inquiries, you may also contact your local data protection authority if you believe we have not addressed your concerns adequately.